Coming on the heels of the Armstrong Williams debacle, public relations practitioners should be concerned about what they are doing and how they are representing their clients when they pay someone to promote an idea, issue or product. And then there’s this Code of Ethics “thing†that we all deal with. If you’ve felt like you’ve done some pretty good PR last years, here’s the change to show it. Subject areas include PR, marketing, internal communications, communications planning, change management, intranets, printing, digital imaging and the new media-and draws from sources from around the world.
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