Marketing Practices of Dairy Units
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Author
Edition
1st ed.
Publisher
ISBN
9788183567978
Length
228p., Illustrations; 22cm.
Subjects
Marketing is one of the most important intervening variables, if not causal one for organizational effectiveness, it is because all outputs in the form of products have to ultimately reach from producers to consumers. As such importance of marketing for any organization cannot be ignored. Nowadays marketing is playing a predominant role in the process of industrialization which in turn emerged as a concept for the economic development of a country. The author has ...
