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The book is a masterly analysis of Indian social, cultural, ideological frameworks within which communication theory in India, perhaps unconsciously, he grown our epochs of history. The author discuses, with felicity and ease, Indian and western models of mass-communication theory-never living a sense of critique that edges out the redundant while preserving the essential. The author emphasizes empathy and play, along with an ideology cultured in the human, that ...
Meadia and Mandal reveals how media is controlled by powerful; elites to fulfill their own interests. The motto of media is to present the fact, is changed now. The purity and virginity of information is violated by these bais gatekeepers. The report of Mandal commission is one of the best example which was not presented objectively by media organizations. People who are in power and enjoying it, do not want to share their status and resources to other except ...