International Marketing in Tourism
Price: $56.70 $63.00
Author
Edition
1st ed.
Publisher
ISBN
9788126149346
Length
xvi+360p.
Subjects
This book titled International marketing in tourism encompasses research papers that discuss the trends in airline, tourism, hospitality and destination marketing. The current trends in marketing are worth discussing form both academic as well as industry perspective. Here focus has been given more on to information and communication technology influence in travel and tourism industry marketing, along with some other emerging concepts in travel, hospitality and ...
