Television and Social Change in Rural India
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Author
Edition
1st Ed.
Publisher
ISBN
8170368928
Length
248p.
Subjects
About 75 per cent of India's one billion people live in villages. Over the last fifty years, a number of material improvements have taken place in their lives, ranging from electric supply and better roads to improved water systems and the availability of health care. Yet, the one material commodity that has most dramatically influenced social life in rural India has been the widespread introduction of television. Although the influence of TV as a powerful medium ...