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The concept of businesses giving back to society is as old as commerce, variously known as charity, philanthropy, social work, etc. With the advent of modern businesses, this giving back is more systematised and is variously known as CSR, sustainability, corporate citizenship or shared value.
Still, CSR is often unstructured, ambiguous and nebulous, in part because it deals with subjects that often defy precision and standardisation. Being an evolving discipline, ...
Linking Indian business and economic history to modern times, this book traces the evolution of business in India from the pre-British Raj days to look at the forces that have shaped today’s Indian commerce and economy. From Indigenous business and financial practices to the role of family business and state-owned public sector enterprises, the influence of global business on India, successful business practices of modern India, and the Indian story in ...