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The volume is concerned with conceptualisation of the idea of corporate social responsibility (CSR), tracing its relationship to the imperative of sustainable growth. With case studies as of the Indian Oil Group and Coca Cola Enterprises, it deals with advantages of CSR and CSR practices in India and aspects linked to it such as human resources, risk management, brand differentiation, stakeholder priorities and CSR in a welfare state. An attempt is made to ...
Amongst all initiatives to uplift the economies of the nations world wide globalization has been taken as the initiative of first priority. The concept of globalization has been taken by the countries in different perspectives. It is however accepted that globalization is to make a new path in the form of regulatory framework with the intention to improve and to make accessibility of goods, services exchanges and people for the development and growth of industry, ...