Fourth Generation R & D: Managing Knowledge, Technology, and Innovation
Price: $33.30 $37.00
Author
Edition
Reprint.
Publisher
ISBN
8126516124
Length
xviii+348p.
Subjects
Mastery of innovation and R&D is critical to survival in today's hypercompetitive business environment. It involves years of patient (and impatient) investigation, punctuated by moments of inspiration. It positions uncontrollable creativity side by side with disciplined business process. And it is, for most companies, tremendously difficult to achieve. Now, for the first time, one book shows you how to balance these seemingly contradictory requirements to ...