Retail Management: Principles and Practices
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Author
Edition
1st ed.
Publisher
ISBN
9788177081480
Length
xvi+264p., Tables; References; Index; 23cm.
Subjects
Indian retail business is undergoing dramatic transformation. The retail sector employs about 8 per cent of the country's workforce and is characterised by a high degree of fragmentation with over 5 million outlets. Due to their small size, Indian retailers have very little bargaining power vis-Ã -vis manufacturers unlike in the case of retailers in developed countries. The corner grocer or the Kirana store is a key element in the retail business in India due to ...