Marketing of Financial Services in Banking Sector in India
Price: $27.90 $31.00
Author
Edition
1st ed.
Publisher
ISBN
9788131312513
Length
viii+193p., Bibliography; 23cm.
Subjects
A natural commitment to the development of a matured financial system in the country particularly since the early nineties has been the emergence of an articulate financial service sector in the country. In fact, the efficiency of the emerging financial system primarily depends on the quality and the range of the package of financial services largely provided by the banking as well as non-banking financial companies. Although some of these services in India are ...
