Mass Communication: Recent Trends and Future Prospects
Price: $54.90 $61.00
Author
Edition
1st ed.
Publisher
ISBN
817391852X
Length
viii+335p., Figures; Bibliography; Index; 25cm.
Subjects
Mass Communication: recent trends and Future Prospects provides an indepth analysis of mass communication in terms of its present problems and future chances. An Introductory overview on the said subject is given in this book. Various tools and techniques of effective communication are discussed briefly. A case study of India’s traditional media and its impact on effective communication is presented. Scope of specialized communication as a part of media ...
