P.P. Singh
30 books
The demand for mineral resources has grown exponentially high to keep pace with the industrial growth. Added to this, paradoxically, the existing mineral resources are in general located in forest and environmentally sensitive areas. This kind of a virtual impasse calls for search for newer mineral deposits and an evolved technology to protect the environment for a sustainable development. Mining activities today are on the cross roads because of the ...
Customer Relationship Management (CRM) is one of the hot topics in marking and information systems today. Customer relationship management is a business strategy that provides the enterprise with a complete, dependable, and integrated view of its customer base. A CRM system brings together lots of pieces of information about customers, sales, market trends, marketing effectiveness and responsiveness. CRM helps companies improve the profitability of their ...
The e-marketing industry has a bright future to watch out. The future of marketing is there for anyone to see – just log onto the Internet. In less than a decade the World Wide Web has changed from a research enclave to the main street of the world. In the years ahead it will continue to shift from a medium of personal communication and expression to a place of economic opportunity. This book will provide valuable and timely information to a wide range of ...
This is a book about the electronic publishing, the way it is done and the forms it takes. Its subject is online information services and how they will affect the narrative form of the individual news story as well as the general context of daily and weekly journalism. The central argument in this text is that the marriage of computers and online libraries creates a radically new technology that will fundamentally alter the relations between writer and news ...
This book covers a range of innovative teaching techniques and examples aimed at engaging students in the environment learning process. The book identifies environmental movements as emerging social phenomenon that had enormous social and political implications but whose patterns of social and cultural origins had yet to be fully understood. Moreover, given Asia’s extremely diverse social, cultural, and political backgrounds, it is believed that the contours ...
The book will serve as a foundation for environment and pollution education for curriculum development. The subject matter of the book represents a framework of environment and pollution upon which policy-makers and educators can develop curricula designed to create "well-educated, literature persons familiar with the environment and pollution". This book would be of great interest and use to all concerned with education and teaching of environmental ...
This book proposes ways of building competence in the teacher of science. It is concerned with the use of the laboratory--interpreted broadly--as the basis for experience. The contents have been planned primarily for teachers of general and physical science in the secondary school. Much of the entire book should be valuable to teachers concerned with chemistry in the schools and colleges. This book has two purpose. One is to make the new teaching methods ...
The emergence of World Trade Organisation (WTO) has changed the world economic order. Economies of the world are opening up and integrating with each other. India too has shelved the earlier protectionist policy and opened up the economy to the world market. Globalisation refers to widening and deepening of international flow of trade, capital, labour, technology, information and services. It involves liberalization of national and global markets in the belief ...
This book provides a comprehensive material of software engineering techniques and their application in practical software projects. This book takes a broad perspective to software projects. This book takes a broad-perspective to software engineering, offering readers solid coverage of the software process and software process technology, system integration, requirements management, and risk analysis, as well as pattern-based reuse, distributed system ...
Complex, challenging, and stimulating, this book addresses system analysis and design; it is full of information that shows the organizational process that a team of business and systems professionals use of business and system professionals use to develop and maintain computer-based information systems. It stresses the importance of responding to and anticipating problems through innovative use of information technology. This complete course book presents ...
Data Structure provides a practical introduction to data structures and algorithms from the viewpoint of abstract thinking and problem solving, as well as the use of C++ .The most unique aspect of this text is the clear separation of the interface and implementation. C++ allows the programmer to write the interface and implementation separately, to place them in separate files and compile separately, and to hide the implementation details. This separation of ...
