Rajnish Tuli
The third edition of Retail Management is specially designed to meet the requirements of the postgraduate students of management. The book provides a lucid explanation of essential concepts related to retail management with the help of Indian and global examples, exhibits and case studies. The text integrates theory with corporate examples and provides rich insights into the dynamics of the retail sector.
Contents: 1. Retailing: Role, relevance and trends. 2. ...