Agro Enterprises for Rural Development and Livelihood Security

by J.P. Sharma, Nishi Sharma, R Roy Burman, Shantanu Kumar Dubey

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The current multi pronged challenges of Indian agriculture demand for searching the viable alternative for restoring farmers and rural youths confidence in the agricultural vocation. Agri enterprises offer such opportunities to help the agrarian communities to enhance their farm productivity and enhance income from the per unit of land and time. The present book on Agro enterprises for rural development and Livelihood Security is an excellent synthesis of scholarly concepts cases and methodologies pertaining to enterprise promotion in agriculture and the related dimensions.

For the benefit of the readers the book has been divided into three segments. The first part deals with need for micro enterprise promotion in agriculture resource appraisal for micro enterprise development developing the self characteristics of potential entrepreneurs and related aspects. The major aim of this section is to explore unfreeze and broaden the cognitive and affective domain of the readers so that a desirable mindset among them may be created at the initial stage so that an effective learning may take place in the subsequent chapters.

In the second dimension of the book readers may find the description of varieties of technological options. These include the appropriate technologies and enterprises related to vegetable cultivation protected cultivation seed production food processing poultry farming bee keeping dairy production and processing fishery based enterprise livestock and piggery based technological options having entrepreneurial potential. The successful experiences of the agri entrepreneurs are also shared in this section.

The third and most important part of the book emphasizes on support system required to initiate and sustain the agri enterprise. These include necessary management related interventions trade export quality standards and other inter related issues which would definitely enable readers to comprehend how to be successful agri preneur. Besides the role of civil society organizations for economic independence in rural India has also been narrated. On line trading project monitoring and evaluation and related issue for agricultural commodities are deliberated by the renowned authorities of the above fields.

ABOUT THE AUTHOR J.P. Sharma

J.P. Sharma J is Working as a Senior Scientists and Scientists-Inchagrge, ATIC at IARI, New Delhi. He has a vast experience of over 19 years conducting research, guiding teaching post graduate students, conducting training programmes and carrying out agricultural extension work in the field. He earned his doctorate degree from IIT, Delhi and post graduation from GBPUAT, Pantnagar; being awarded fellowships from IIT and UNDP respectively. He is an accredited entrepreneurial motivational trainer. He has to his credit researches on highly relevant topics assessment refinement of agricultural technologies, peri urban agriculture and entrepreneurship development conducted as part of funded projects from reputed national/international agencies. Many models. Strategies and extension approaches as a result of these studies have now been incorporated in the present extension system. He has published more than two hundred papers in reputed journals, edited several books, bulletins and journals. Dr. Sharma is member of various professional; committees and has been invited as consultant by various organizations. He is a renowned communicator and trainer who can motivate people effectively. At present he has contributed a lot as Secretary, IFWA and Founder President, Society for Community Mobilization for Sustainable Development (Mobilization).