Business Challenges in the 21st Century

The Indian Business is Undergoing massive restructuring in the wake of economic liberalization, growing regional economic integration and compliance with WTO provisions. This book is the result of deliberations which took place Preparing for the Future held on March 13-14, 2004 at university School of Management, Punjabi University Guru Kashi campus, Talwandi Sabo. The aim of the seminar was to generate ideas aligning management initiatives with the changing demands on the business sector. The Seminar was an attempt to provide a platform for interaction and knowledge sharing amongst the experts from academia and the industry on the opportunities and challenges of doing business in the changing environment. The papers which were presented and deliberated upon covered the themes viz. the changing business environment and its implications for Indian business environment and its implications for Indian business, emerging opportunities in the manufacturing and service sector, preparing for changing customer expectations and markets, adapting to the new financial order, markets and instruments, Managing people and processes for performance excellence, entrepreneurial and leadership challenges in the 21st Century, etc. The book contains the selected papers which were deliberated upon.