Business Communication Management

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The world of business communication is undergoing dramatic change, but wont find much information about this revolution in the typical business communication textbook. Page through those texts and you will find page after page of memos and letters the paper media of yesteryear. But look across todays business landscape and you will find companies communicating both internally and externally using blocs, IM, text messaging, podcasts, online video, social networks, microblogs, social book marking and tagging sites, wikis and other new media.

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Bibliographic information

Title
Business Communication Management
Author
Edition
1st ed.
Publisher
ISBN
9788178846682
Length
viii+272p., Bibliography; Index.
Subjects