This book deals with impact of media in bringing about social changes. The topics dealt with include media relations, participatory communication, communication strategies to control HIV/AIDS, current trends in communications, media and gender development, media and violence, etc. Stress is also given on how communication can be used in prevention of crimes and social changes taking place in Arabic World under impact of media. This work will find its utility in the hands of media managers, social workers, development planners and common masses.
ABOUT THE AUTHOR Ramesh Chandra
Dr. Ramesh Chandra is currently Principal Scientist & Head. Crop Improvement & Production Division at Central Institute for Sub Tropical Horticulture, Lucknow. He has over 30 years of experience in micropropagation, in vitro conservation & molecular biology of potato, mango, guava, papaya, litchi etc. he was instrumental in initiating & shaping potato biotechnology at Central Potato Research Institute. Shimla and initiated biotechnology research at CISH, Lucknow. Dr. Chandra has undergone tissue culture and molecular biology training at Peru, Phillippines and China as visiting scientist. He worked with John Dodds, Tissue Culture Specialist of International Potato Centre, Lima, Peru on potato micropropagation and in vitro germplasm management. He has almost 125 research publications including a book on Comprehensive Potato Biotechnology to his credit. Dr. Chandra has traveled widely and participated in various national and international conference. He is a life member of many scientific societies and fellow of Indian Society of Genetics and Plant Breeding. He has successfully completed research projects funded by DBT, UPDASP, NATP and running five research projects funded by different agencies.
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