With business environments changing, organizations must keep up with the fast pace, the constant change and the Internet that have altered the mode of business operations. This book explores new business practices and the new business models that are changing organizational structure such as B2B E-Business, B2C E-Business and M-business.
ABOUT THE AUTHOR Pramod M. Mantravadi
Pramod M Mantravadi (b.1966) is a senior faculty at the Icfaian School of Management, an ICFAI affiliate. He holds a B.E. degree in Mechanical Engineering from Osmania University College of Engineering, Post Graduate Diploma in Management from IIM Calcutta, and the prestigious Chartered Financial Analyst (CFA) diploma from ICFAI. He has had a brilliant academic record throughout his school and college. Pramod Mantravadi has over 12 years of experience in the industry in reputed companies like ACC, Biological Evans, ITC Bhadrachalam & Core Healthcare. During this period, he had worked across multiple functional areas at Senior Management level, like Sales, Purchasing & Materials Management, Corporate Finance & MIS, Strategic Planning & Market Research. He also worked for 2 years in the USA, in the areas of e-commerce, e-business and Data Warehousing. He played a key role in the development of the E-Market place for Dell Computers in USA. He has worked on several key assignments in the areas of BPR, Customer Satisfaction Studies, Distribution Channel Studies, TQM, Information Systems Development and Organisational Restructuring. His areas of interest include Strategic Management, International Business, Security Analysis and Financial Services. He is also actively involved in case development at ICFAI, and has developed a number of Case Studies in strategic management of Indian Companies. He has also designed several Executive Education Programs for industry executives.
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