Effective Advertising Managemen

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ABOUT THE AUTHOR Y.P. Singh

Prof. Y. P. Singh is head, and Dean, Faculty of Commerce and Business, Delhi School of Economics Professor Singh a gold medallist has brilliant academic record with teaching and research experience of more than 3 decades.

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Bibliographic information

Title
Effective Advertising Managemen
Author
Edition
1st.ed.
Publisher
ISBN
8126107324
Length
viii+277p., 23cm.
Subjects