Lectures on Broadcast Journalism covers all aspects of mass communications a journalist in the broadcast medium would have to face. It covers the syllabus for the Bachelor of Mass Media degree course of the Mumbai University and is designed to fill a grave Lacuna-lack of appropriate textbooks on the subject. It draws upon examples from everyday experiences of TV watchers in India, to ensure that the reader/student gets a complete picture of the drawbacks inherent in this medium and how the entrant into the ranks of broadcast journalism should avoid the pitfalls. Written in clear, simple language this book would be useful for all those who want to know anything about broadcasting-from ethics to codes and laws that pertain to it, the present status to its unimaginably stupendous growth in the next decade.
News Media Management
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