Objectives Management

Globalisation, liberalization, privatization, rapid pace of change in technology, changes in demand scenario and competition in world market have heightened need of modern business management to focus on the bottom-line, and make an integrated effort through functional managers and specialists for overall sustainability, performance and profitability.  Management by objectives is a dynamic system which seeks to integrate the company’s need to clarify and achieve its profits and growth targets with manager’s need to contribute and develop it.  It is a demanding and rewarding style of managing a business in present modern world.  Thorough knowledge on the part of managers of objectives management has become need of present business and present book is an attempt to acquaint readers with all latest developments in the field.