Vol. III explores new business designs, collaborative efforts, reduced dependence on the blockbuster model for sustenance, customer-centric approach, focus on niche therapeutic areas, and interdisciplinary studies and research, are some drivers to the pharma industry. This book includes articles from globally reputed consulting firms and five case studies of top global and Indian pharma companies.
Pharma Sector-Trends and Cases (Volume 3)
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ABOUT THE AUTHOR K. Krishnaphani
Krishnaphani Kesiraju (b.1957) is a graduate in mechanical engineering and holds an MBA degree in Finance from Osmania University, Hyderabad. He also holds a Bachelor's Degree in Law from Kakatiya University, Warangal. He has more than 23 years of work experience. He worked for Andhra Bank for 16 years, mostly in the area of industrial credit covering micro, small, medium and large enterprises. He has seven years of experience as a consultant for project finance. He has been a guest/adjunct faculty at a business school in Hyderabad for several years, teaching finance. His areas of interest are banking, industrial finance and project management. He is at present working as a faculty member and consulting editor at ICFAI Books. He has edited five other books, "Bancassurance: An Introduction", "Credit Derivatives: An Introduction","Pension Systems: A New Focus", "Pharma Sector: Trends and Cases - Vol.I", and "Pharma Sector: Trends and Cases - Vol.II", published by ICFAI Books, an affiliate of the ICFAI University.
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Bibliographic information
Title
Pharma Sector-Trends and Cases (Volume 3)
Author
Edition
1st ed.
Publisher
ISBN
8178812711
Length
200p.
Subjects
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