The book is covering comprehensive study of public Relations. Various strategies and tools have been considered which are recognized for making the public Relations successful. The idea is to provide all the relevant information about Public Relations at one place so that reader can take the idea of Public Relations.
ABOUT THE AUTHOR Shrutika Kesor
Shrutika Kesor is a management expert. She has co-authored various books on management and economics. Her books on allied areas of management has been widely acclaimed in the market. Her books on allied areas of management has been widely acclaimed in the market. Her articles on Total Ouality Managaement, Production, Planning and control has been published in the leading fournds of India.
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