Strategic Business Management: In the 21st Century

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Keeping business organisation healthy and viable in todays global competitiveness is a basic objective of business management. A business manager links a modern organisation with changing environment. There is evolving a global nature of managing. Management functions are essentially the same all over the world. Yet to get the success managers will have to acquire a global outlook and apply the principles concepts and theories in an open perspective.

It is in the light of growing importance of modern strategy of business management this book describes and examines the basic objectives principles and practices of business management which are globally adaptable.

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Bibliographic information

Title
Strategic Business Management: In the 21st Century
Author
Edition
1st. ed.
Publisher
ISBN
9350320129
Length
iii+338p.
Subjects