The Odyssey of Leadership is filled with great uncertainty and is taken by only a few. It takes an exceptional effort to rise from being a good leader to a great leader. This book provides a unique roadmap for leaders and office bearers in all walks of life, aspiring to become great leaders.
ABOUT THE AUTHOR Jagdish N. Sheth
Jagdish N. Sheth is the Charles H. Kellstadt Chair of Marketing in the Goizueta Business School at Emory University. Professor Sheth is a renowned scholar and world authority in the field of marketing. His insights on global competition, strategic thinking, consumer behaviour, and relationship management are considered revolutionary. In 2004, he received both the Richard D. Irwin Distinguished Marketing Educator Award and the Charles Coolidge Parlin Awar-the two highest awards given by the American Marketing Association.
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