To define an entrepreneur in the present scenario may sound to be a too familiar and simplistic term to need any kind of definition as this word "entrepreneur" contains so many qualitative traits of a highly successful personality in the world of business, that a few lines of a definition may not be suffice to explain what a true entrepreneur conveys. The word ‘entrepreneur’ and its steadily growing prominence in the economic activities dates back to 19 century when any highly successful businessman was started to be hailed as a promising entrepreneur. This book was aimed with a view to find out the entrepreneurial undertakings and their related aspects entailing a lot of efforts/responsibilities which get further necessitated by a keen business-cum-commercial acumen. As it is well known, the path to great success is always fraught with unseen hardships, obstacles, and failures which often come along in the way of every aspiring entrepreneur. In this context, the role of women entrepreneurs can not be overlooked by us simply on the pretext of their being women or more popularly, as weaker/fair sex as highly renowned entrepreneurial celebrities like Shehnaz Hussain and Ritu Nanda in North India have blatantly defied this ages long social concept. This book may prove to be useful and informative for the aspiring and upcoming women entrepreneurs planning to enter into the fields of fashion designing, import-export business, readymade garments, jewellery making, beauty parlours, small/medium scale textile business or setting up a publishing concern etc.
Women Entrepreneurship
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Bibliographic information
Title
Women Entrepreneurship
Author
Edition
1st ed.
Publisher
Ritu Publications, 2009
ISBN
8187445326
Length
xii+216p., Tables.
Subjects
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