The book ‘Entrepreneurship: Motivation, Performance and Rewards’ captures the entirety of the entrepreneurial experience right from the formation of a desire for and a perception of feasibility of pursuing a career in entrepreneurship. Besides examining a host of environmental factors impinging generally on the entrepreneurial activity, the book takes a close look also at the personal contingency variable, backgrounds and motivations that shape an individual’s decision for a plunge in the vortex of entrepreneurship. It also profiles the behavioural orientations of the Indian entrepreneurs in relation to the various aspects of new venture creation and its subsequent management. A salient feature of the book is that is provides insights on the reward perceptions of the entrepreneurs for creating and owning a business, in particular the psychic rewards, besides social and monetary rewards. Based on the field-work leading to a doctoral degree, this work is a worthy contribution to research in the area of entrepreneurship. T he dynamic model of entrepreneurship developed in this study is capable of extending the research from a descriptive to a predictive mode. The book would be found useful by the teachers, trainers and researchers as also all those interested in entrepreneurship.
Entrepreneurship: Motivation, Performance and Rewards
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Bibliographic information
Title
Entrepreneurship: Motivation, Performance and Rewards
Author
Edition
1st ed.
Publisher
ISBN
8176297291
Length
xx+335p., Figures; Tables; Bibliography; Index; 23cm.
Subjects
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