Entrepreneurship: Motivation, Performance and Rewards

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The book ‘Entrepreneurship: Motivation, Performance and Rewards’ captures the entirety of the entrepreneurial experience right from the formation of a desire for and a perception of feasibility of pursuing a career in entrepreneurship. Besides examining a host of environmental factors impinging generally on the entrepreneurial activity, the book takes a close look also at the personal contingency variable, backgrounds and motivations that shape an individual’s decision for a plunge in the vortex of entrepreneurship. It also profiles the behavioural orientations of the Indian entrepreneurs in relation to the various aspects of new venture creation and its subsequent management. A salient feature of the book is that is provides insights on the reward perceptions of the entrepreneurs for creating and owning a business, in particular the psychic rewards, besides social and monetary rewards. Based on the field-work leading to a doctoral degree, this work is a worthy contribution to research in the area of entrepreneurship. T he dynamic model of entrepreneurship developed in this study is capable of extending the research from a descriptive to a predictive mode. The book would be found useful by the teachers, trainers and researchers as also all those interested in entrepreneurship.

ABOUT THE AUTHOR Anand Saxena

Dr. Anand Saxena is a Reader in Commerce at Deen Dayal Upadhyaya College (University of Delhi). He has nearly 15 years of experience in teaching entrepreneurship and management courses at undergraduate level. He has also been closely and actively associated with curriculum development for entrepreneurship and management in higher education. Besides a doctorate in Entrepreneurship, Dr. Saxena is also an accredited Entrepreneurship Motivation Trainer with National Institute for Entrepreneurship and Small Business Development. He has given talks and presented papers on entrepreneurship in a number of seminars and conferences. As such he represents a blend of teacher-researcher-and-trainer in the area of entrepreneurship.

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Bibliographic information

Title
Entrepreneurship: Motivation, Performance and Rewards
Author
Edition
1st ed.
Publisher
ISBN
8176297291
Length
xx+335p., Figures; Tables; Bibliography; Index; 23cm.
Subjects