Contents: Preface. I. 1. Research methodology. II. Designing of research proposal: 1. Research design. 2. Sampling design. 3. Scaling techniques. 4. Collection of data. 5. Analysis of data. 6. Fundamentals of sampling. 7. Testing of Hypothesis (Parametric and non-parametric). Index.
ABOUT THE AUTHOR G. Ramesh Babu
G. Ramesh Babu obtained his Ph.D. from Kakatiya University, Warangal, Andhra Pradesh. He joined the S.S.R. Jyothi Arts and Science College, Khammam in 1987 as a faculty in Commerce. He has vast teaching experience both at UG and PG levels, his area of specialization being Finance. He has published six research papers in journals of repute. He is member of All India Management Associate Member of Society for Capital Market Research and Indian Institute of Public Administration, New Delhi.
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