Lynn McDonald
As an ism ageism reflects a prejudice in society against older adults. Ageist attitudes are perpetuated in many ways, for example, by the lack of positive images of the elderly in advertisements and on TV programmes and the widespread use of demeaning language about old age. The intentional mistreatment of or harm to elderly persons is elder abuse. Abuser can be any one that an older person comes in contact with. For example, he may be caregiver, a neighbour, or ...