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Nirmalya Kumar
Nirmalya Kumar
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Softcover
Penguin Books India Pvt. Ltd.
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Marketing as Strategy: Understanding the CEO’s Agenda for Driving Growth and Innovation
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Marketing as Strategy: Understanding the CEO’s Agenda for Driving Growth and Innovation
Price:
$18.00
$20.00
Author
Nirmalya Kumar
Edition
1st ed.
Publisher
Penguin Books India Pvt. Ltd.
ISBN
0143061895
Length
288p.
Subjects
Business & Economics
