Real Strategies and Proven Methods to Build Start-up Businesses A Powerful Guide for aspiring entrepreneurs, the book handholds the reader through various steps and tactics of building an organization from an idea. It tells the reader that a company is created out of one dominant ingredient the human will.
The book discusses critical topics of idea generation, fund-raising, venture capital, go-to-market strategies and leadership. It also explores the human aspects of being an entrepreneur the struggle, the ambition and the perseverance. It has a gritty and street-smart flavour that offers most realistic and down-to-earth strategies.
If you do not hail from a business family, you are not a Harvard drop-out and you dont even have a world-changing innovation… and yet you dream of building your own company one day, Build from Scratch will be your soul mate.
ABOUT THE AUTHOR Vineet Bajpai
Vineet Bajpai is the Founder and Chief Executive Officer of Magnon Solutions Pvt. Ltd., one of India’s leading web solutions companies working with over 400 clients across the globe. Vineet completed his Honors in Economics from Hansraj College, Delhi University after which he did his Post Graduation in Business Management from Lal Bahadur Shastri Institute of Management, New Delhi. He began his career with GE Capital International Services and later moved on to build his own start-up enterprise in the field of software and Internet services at an astounding age of 23. Vineet is also a Professor of Strategic E-Business and Management Information Systems with Skyline Business School, New Delhi and is on the Board of Advisors of numerous companies and entrepreneurial ventures. He is a well-known management consultant, corporate trainer and an active career-management lecturer to many educational institutions. He and his company have been covered and appreciated by many business magazines, newspapers and TV channels of the country.
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