In today’s cutthroat economic environment, professionals of every description must discover the secrets of elevating themselves above the competition. Marisa D’Vari, one of the nation’s leading expert strategists on media promotion, offers fresh "insider secrets" on how to establish credibility via media interviews. Filled with tips, activities, summaries, and colorful "success story" anecdotes, Building Buzz shows you how to attract clients like a magnet. Even better, you will learn how to turn media interviews into a powerful credibility machine that works 24 hours a day, 7 days a week.
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