Business Communication: Principles, Methods and Techniques

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Communication is considered to be the most important and most effective ingredient of the management process. Our goal was to produce the most complete and usable book in the, market The book is organised into five parts, grouping all the chapters into divisions: Communication theory; writing fundamentals; business correspondence; report writing; and other communication techniques. New problems through the letters and reports sections are prepared. They remain the realistic and challenging business cases we feel are best for applying and emphasizing business communication principles. The basic plan of the book is to summarize communication theory and then to relate theory to applications in business. The coverage of business communication application includes correspondence, report writing, and oral communication and builds from the theory presented. At the appropriate places, the theory is related to specific applications. Because the theory applies to almost every instruction given, the more obvious relations are left to the student. It was our hope to cover the permit the option of building a course primarily around t5his material and of using the theory parts as supplementary reading. This book should meet the requirements of students academicians, the research scholars, teachers, specialists, and also practitioners, more particularly, in the field of Human and Industrial Psychology and Organisation Behaviour.

ABOUT THE AUTHOR Nirmal Singh

Dr. Nirmal Singh an eminent Management Consultant, outstanding Professional, Academicians, Educationists Counselor and author, has been associated with Management Education for over 3 decades and has experience as Trainer and Practitioner in HRM-Personnel Management, Organisational Behaviour, Organisation Development, Industrial Relations, Business Law, Service Law, Marketing and general Management and has been involved in numerous research studies. He has a long distinguished professional career extending over three decades with wide variety of rich experience in key management assignments. He has served the Indian Institute of Technology for more than two decades and then as the director of Guru Nanak Institute of Management, Punjabi Bagh, New Delhi. Such a practical experience combined with his extensive study and intensive research in Management concepts, theories, their applications has enabled him to bring practical insight. After his Masters degree in Economics, he obtained post-graduate diploma in Business Management (PGDBM), Masters degree in Business Management (MBA), Degree in Law followed by Post-Graduate Diploma in Labour Law and Administrative Law and Ph.D. He was also awarded Doctorate by World University. He was awarded prestigious titles “Research Adviser of the year 1990” (U.S.A.) and titles “Man of the year 1991” (U.S.A.). He has been a senator member of High chamber of “International Parliament for Safety and Peace” (U.N.). Recipient of several “Gold Medals” and “Hall Mark Medallions” and “World Decoration of Excellence” (U.S.A.) He is highly talented, scholarly, prolific and widely read author. He has ten books/works on management and allied disciplines to his credit. Guided more than 100 research projects, and published a large number of articles which have appeared in national and international professional journals/dailies and won many awards/prizes.

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Bibliographic information

Title
Business Communication: Principles, Methods and Techniques
Author
Edition
1st ed.
Publisher
ISBN
8176297607
Length
xvi+660p., Tables; Figures; Bibliography; Index; 25cm.
Subjects