The present edition of the book is an attempt to present the whole subject of Business Economics in a simple, lucid and comprehensive manner. This book has following important features: Basic principles of each concept have been explained. Division of the subject-matter has been done systematically. In each chapter diagrams and examples have been given for easy understanding. Covers the courses of the subject of all Indian universities. Due to above features this book is intended to meet the needs of students and teachers of undergraduate and post graduate classes of different Indian universities as-well-as the candidates taking professional examinations conducted by the Institute of Chartered Accountants of Indian and similar professional bodies.
ABOUT THE AUTHOR G L Jain
Dr. G.L. Jain is working as Faculty Member of Commerce, Government Girls College, Tonk. He has acquired his Masters Degree in Commerce from Rajasthan University. He got his Ph.D. Degree in 1992. Dr. Jain has always been a popular teacher. His painstaking preparation, systematic and methodical presentation and effective use of the blackboard to highlight the main points of his lectures, have made him a highly respected teacher. His quiet competence and amiable disposition have won him many friends and admirers. He has been associated with the Institute of Social Sciences, based at Jaipur for the past eight years. He has been engaged in research in the areas of development economics, urban and rural development. He has travelled widely and has published books and articles in leading journals.
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