ABOUT THE AUTHOR R. Jayaprakash Reddy
As a Reader & Head of Dept. of Commerce, SGHR-MCHR Degree College, Guntur, A.P., R. Jayaprakash Reddy has been in the teaching profession for 25 years. He takes B.Com., M.Com. and M.B.A. classes, and is a counselor at the IGNOU, M.B.A. Programme. More than 20 books and several research & general articles are credited to his name. He is a lesson writer for Centre for Distance Education, Acharya Nagarjuna University, Guntur.
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