Mass Media and Communications in Twenty First Century

The world is developing at a pace, with new inventions in science and technology almost everyday. The curiosity of a man to know is satisfied by the media which is the means of mass communication. Media carts its impact on our life in all spheres like-social, economic, political, educational, religio-cultural etc. Media play vital role in bringing awareness about official policies and programmes. Thus, in the present 21st century, mass communication through media processes great significance. This work contains valuable information regarding mass communication covering diverse aspects like-theory, practice, history, function, types and its vital role as professional and practical discipline.