Retail Business Management

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Due to globalization and open market policy, we may have access to foreign authors, but most of them are beyond our mental horizon. There is dearth of books speaking about retail management in a simple, concise and presentably way. This book is an valuable asset for B.Com/ B.Com (CA), BBM/ BBM(CA), M.Com/ M.Com (CA) students of various Universities and also useful for Retail Business people. Retail Business Management explains the vast and complicated subject in a simple, compact and lucid manner. A special feature of the present edition is the inclusion of the human resource environment of retailing, financial dimensions and operational dimensions and ethics in retail management.

ABOUT THE AUTHOR R. Perumalsamy

Dr. R. Perumalsamy is a faculty member in the Department of Commerce at Bharathiar University Arts and Science College, Coimbatore. The author believes that “Education should be the mission , and not the profession of any teacher.” He has thirteen years of academic experience in this field. He completed his Ph.D. in Bharathidasan University . He has published eight articles and five research papers presented in National Conferences.

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Bibliographic information

Title
Retail Business Management
Author
Edition
1st ed.
Publisher
ISBN
9788126142088
Length
vi+192p., Figures; Index; 23cm.
Subjects