Sustainable tourism embraces all segments of the industry with guidelines and criteria that seek to reduce environmental impacts particularly the use of non-renewable resources using measurable bench marks and to improve tourism’s contribution to sustainable development and environmental conservation. The public must demand account ability of tourism products and tourism service providers must demonstrate an adherence to an appropriate vision in striving for meritorious achievements in the area of sustainable development. In doing so, it is those who achieve such lofty levels who may ultimately prosper financially.
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