Hospitality management is an exciting professional discipline offering numerous career opportunities. The current trend toward increased globalisation is reflected in the hospitality industry. Written in a lively and lucid style, the present volume is a comprehensive analysis of the fascinating and challenging fields of the hospitably industry: travel and tourism, lodging, food-service, meeting, conventions and expositions, leisure and recreation. The book discusses marketing, human resources, leadership and management and how they apply to hospitality management. Coverage of hotel and restaurant operations, non-commercial food-service management, beverages, human resources, marketing, and careers emphasizes an international perspective. It also outline the scope of tourism and identifies the major influences on the increase in tourism, especially the role of hospitality industry. The book is designed for the professionals, students and teachers of hospitality management. It invites readers to share the unique enthusiasm surrounding the field of hospitality.
ABOUT THE AUTHOR Ashish Chandra
Dr. Ashish Chandra born, in a modest family which is known as much for its academic aptitude, as for the close association with freedom struggle of the country. Bachelor in Tourism from prestigious Delhi University, this committed and diligently hardworking young professional earned Gold Medal for standing first class first in his MIBM examinations. Ashish, besides being co-editor to a Tourism Journal already has eight books to his credit. it has been his genius and deep academic devotion that immediately after getting through his Master' Ashish was able to start his dream career as lecturer in tourism at the Institute of Tourism and Hotel Management, Bundelkhand University, Jhansi. He has opted the problems, "Growth and Development of Tourism in India-A Critical Assessment". A Man with Crystal clear vision on short and long-term career goals and strong self-confidence in his persona, Mr. Chandra firmly believes in the quotable quote "nothing is impossible" provided one has undeterred determination to achieve.
ABOUT THE AUTHOR O.P. Kandari
Prof. O.P. Kandari, credited to produce one of the pioneering Doctoral works on Tourism in the country, has been keenly engaged in research writing, guiding Ph.D. studies and organizing seminar and conferences on the applied perspectives of the discipline, apart from being closely associated with inception of innovative and advanced Tourism and Hotel Management Courses including India's first Master Degree Programme in Tourism at Kurukshetra University and Master in Hotel Management at the Bundelkhand University where he has also introduced M.Phil in Tourism alongside three other professional ventures, i.e., Master in Travel and Tourism Management, Bachelor in Tourism Administration and Bachelor in HOtel Management. Professor Kandari is presently also the Pro-Vice Chancellor of the Bundelkhand University and the Director of Bundelkhand University International Centre.
There are no reviews yet.