Understanding Strategic Management: A Self-Study Module

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The aim of ‘Understanding Strategic Management: A Self-study Module’ is to help CA Intermediate (lPC) students by clearly explaining, analyzing, and evaluating important strategy concepts. My approach in writing this book was essentially to write an accessible textbook that students feel comfortable with but without compromising on the academic rigour. The book has been divided into seven chapters. The chapter organization provides a student friendly approach to the study of strategic management. We have tried to adopt a user-friendly writing style that gives clear and concise explanations to help students engage readily with the content and grasp complex strategic concepts easily.

Contents: 1. Business environment. 2. Business policy and strategic management. 3. Strategic analysis. 4. Strategic planning. 5. Formulation of functional strategy. 6. Strategy implementation and control. 7. Reaching strategic edge. Glossary.

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Bibliographic information

Title
Understanding Strategic Management: A Self-Study Module
Author
Edition
4th. ed.
Publisher
ISBN
9789351433699
Length
228p.,
Subjects