This book aims to motivate, train and equip the “First Generation†entrepreneurs, entrepreneurship is a multi-disciplinary subject and has been introduced in various universities and management schools of India. This book has been written primarily for the students of B.Tech VII Semester, M.B.A., B.B.A., M.Com, B.Com and B.M.S. as well. This book covers the syllabi of U.P. Technical University, Lucknow University and other Universities of Northern India. In this book, the author has endeavoured to cover all the salient and important aspects of different functional areas which an entrepreneur needs to be aware of while establishing an enterprise and attempt made herein, therefore, covers. The areas (fields) of finance, marketing, production, Human Resources, taxation, Business Environment Law, and Communication into one book.
Entrepreneurship & Entrepreneurial Development Programme
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Bibliographic information
Title
Entrepreneurship & Entrepreneurial Development Programme
Author
Edition
1st ed.
Publisher
ISBN
818926706X
Length
xiii+224p., Tables; 22cm.
Subjects
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