Alok Satsangi
Showing all 10 books
As we all know that `Disaster Management' is one of the most important topics in today's world. The aim of this book is to provide students with a clear concise and comprehensive introduction to the theory and practice of disaster management.The objective of the book is to bring together a balanced selection of core concepts as well as new perspectives that collectively articulate a knowledge-based view of disaster management. This book is designed to be ...
This Encyclopaedia is suitable for courses in Business Communication, this work gives an introduction to business communication and focuses on the most consequential aspects of communication. It enhances the readers' competitive edge in the workplace enabling them to "hit the ground running" and contribute to their organization immediately. Business Communication With advice and tools for improving a wide array of communication skills - from ...
Efforts are made to issue International Accounting which are in conformity with the provisions of the applicable laws, customs, usages and business environment in India. However, if a particular accounting is found to be not din conformity with law, the provisions of the said law will prevail and the financial statements should be prepared in conformity with such law.In formulation of International Accounting, the emphasis would be on laying down accounting ...
This Encylopaedia reveals the changing face of our industry and shows the important of first principles combined with practical advice. Sale Promotion is essential reading for any practitioner. This new edition offers students a solid foundation in sales promotion basics by explaining basic techniques. Fast track route to mastering all aspects of sales promotion covers all the key techniques for successful sales promotion, from understanding your customers to ...
"Encyclopaedia of International Marketing" is far and away the best selling text in the field, with a pioneering approach to making the material accessible and relevant that has become the standard by which other books are judged. Providing a well-rounded perspective of international markets that encompasses history, geography, language, and religion as well as economics, it helps students to see the cultural and environmental uniqueness of any nation ...
This Encyclopaedia is a balanced mix of theoretical concepts and practical guidance about management training and development approaches, based on best practice used by companies, public sector organistaions, training institutions, business schools and management consultants in various countries around the world. Topics discussed include: competence modeling and management practices, learning theory, methods and techniques, effective management development ...
Problem of rural growth cannot be fully solved unless rural marketing is improved. Doubtless it is said that a national farmer keeps his one eye on the plough and the other on the market. Marketing comprises all operations involved in the movement of farm produce from the producer to ultimate consumer. Thus it includes the operations like collection grading, processing, preservation, transportation and financing. This book highlights various issues related to ...