Global Sourcebook of Mass Communication, Journalism and Media Management (In 2 Parts)

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This sourcebook provides an introduction to media, mass media and mass communication, required for a proper understanding of the said issues. Special focus lies on news media; media balance and its comparative merits; and media and development communication. This book also gives readers an introductory overview of news broadcasting, broadcast programming and licencing. The phenomenon of broadcasting and broadcast journalism is analysed, so is the process of licencing in this area of operation. An overview of professional issues and actions in media and journalism is provided. Focus lies on news, news design, making headline, giving local news, news release, editorial, making of an editorial page, letter to the editor, news style and style guide, news reporting or reportage, journalism ethics, journalism standards, objective journalism, news values, editorial independence and journalism school. Major elements and dimensions of news media, mass communication and journalism are described in detail. Items which get highlighted include news hole; newspaper and newspaper circulation; newsprint; tools and techniques of publishing; process of printing used in print media and printing press; magazine, news agency and photojournalism; and role of attendance media.

This book also described the whole process of film-making from pre-production to post-production. Special emphasis is given to film editing, blocking, screen-play, lighting, sound recording and direction. Role of news, media and journalism professionals are analysed, especially that of a journalist, reporter, editor, columnist, expert commentator, photographer and news presenter. This sourcebook also discusses in detail the production, propagation and software development related to radio-programmes. Multiple dimensions and utilities of internet, e-mail and online journalism are covered with special focus on internet relay chart, video-conferencing, and web-browsing. New and innovative aspects in this field are also touched upon briefly, such as, net etiquette, shorthand, UNIX, MIME and MH profile. The sourcebook is supported with elaborate glossary, bibliography, websites and links.

ABOUT THE AUTHOR Naveen Chandra

Prof. Naveen Chandra, Professor of Chemistry, St. Joseph's College, Bangalore, obtained M.Sc. from Bangalore University and Ph.D. from I.I.T. Bombay. He is involved in teaching chemistry to undergraduate and postgraduate students for about two decades. He has been into many foreign universities as a post doctoral research fellow and other capacities.

ABOUT THE AUTHOR Swati Chauhan

Swati Chauhan holds a post-graduate degree in English Literature from the University of Delhi. She has hands-on experience in journalism and newspaper production, having worked with such news stalwarts as Sam Castellino and D.R. Mankekar. She was associated with the formative years of Youth Times (an erstwhile journal of the Times of India Group) and also wrote for the Junior Statesman. Later she worked with correspondents of foreign news agencies, namely, UPI and Asian News Alliance. Presently she teaches journalism students in reputed media schools, both private and attached to leading newspapers.