In the present emerging economic scenario, Agriculture still plays a pivotal role. This is reflected in India being world’s largest producer of milk, third largest producer of agricultural produce, second largest producer of vegetables, third largest producer of fruits and having the largest cattle population of the world. Yet, the rampant post-harvest wastages coupled with lack of awareness among producers and consumers about value-added food products necessitated a special thrust on the food processing sector. Indian food processing industry is denoted as a sunrise industry. Though the industry is still in the nascent stage, it is highly fragmented. The unorganized sector contributes 42% while small-scale sector contributes 33% and organized sector 25%. It acts as a vital link between two major sectors of the Indian economy – agriculture and industry. Indian food processing industry constitutes 14% of manufacturing GDP and produces products worth Rs.2,80,000 crores. In terms of employment creation, it generates direct employment for more than one crore and thirty lakh people and has the potential to create indirect employment for more than 3 crore people. The industry is growing at more than 7% per annum and the growth rate is expected to touch 10% within a short period. Gaps in the form of technology, information and resources act as major constraints. Government initiatives in the form of tax concessions, creating the necessary infrastructure and the booming retail sector and changing lifestyles, socio-economic status of the people and emerging opportunities in the exports markets act as new opportunities for the Indian food processing industry. This book focuses on different sectors of Indian food processing industry and illustrates the experiences of a few leading companies. With various facets of Indian food processing aptly being captured, the book will be useful for industry experts, professionals, management students and research community.
Indian Food Processing Industry: Some Perspectives
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ABOUT THE AUTHOR A.V. Bala Krishna
A.V. Bala Krishna holds a B.Sc. degree and an MBA from Andhra University. He is currently working as a Faculty Associate with Icfai Books, a division of the Icfai University Press. He has around 10 years of industry experience in the domains of telecom, automobiles, publishing, holiday marketing and fire protection systems. He regularly contributes articles to the books and magzines published by the Icfai University Press. His areas of interest include strategic marketing, services marketing and multinational marketing.
ABOUT THE AUTHOR G. Radha Krishna
G Radha Krishna holds a PhD in marketing, a bachelor's degree in Electronics and Communications engineering and a master's degree in Business Administration from the Osmania University. He has five years of experience in marketing of electronic industrial goods to various public and private sector companies in Andhra Pradesh. For the last ten years, he has had varied academic experience in various institutes of India like BITS, Pilani and TA Pai Management Institute. Presently, he is a faculty member at the Icfai Business School. His areas of interest include advertising and consumer behavior. He has also published and presented many research articles in various national and international journals, and conferences.
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Bibliographic information
Title
Indian Food Processing Industry: Some Perspectives
Author
Edition
1st ed.
Publisher
ISBN
8131412495
Length
348p.
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