Strategic Supply Chain Management: An Introduction

In achieving competitive advantage, nowadays companies are giving the utmost importance to supply chain management. The strategic approaches towards supply chain management help the companies to reduce cost and enhance customer relationship management, which leads to profit. In this era of globalization, managing supply chain challenges has become a difficult task. The successful companies, both Indian and global, have managed their supply chain management strategically. This book has dealt with the strategic issues related to supply chain management and its implications, keeping competition and market dynamics in mind. The book has shown how strategic supply chain management contributes to the overall efficiency of a firm, as effective supply chain management leads to better co-ordination among the strategic partners within as well as outside the organizations leading to cost reduction. Keeping this in view, the book captures some of the strategic approaches in the field of supply chain management, which will provide a framework that will help companies to generate profit.